Historian Jill Lepore has written a book that explores the tech industry's tendency to use language reminiscent of government and state-building. Lepore suggests that this language is often used to describe products and services, such as social media platforms and AI systems. This phenomenon is examined in the context of Lepore's upcoming book, The Rise and Fall of the Artificial State. Lepore's critique implies that tech leaders may be using overly grandiose language to describe their creations. This matters because it highlights the potential risks of unchecked technological advancement and the importance of considering the social implications of emerging technologies.